The Most Innovative Sports Company
in the Industry

AlphaPlay brings rigorous inquiry, technology, and innovation to help solve the toughest challenges across sports. Fields like machine learning and generative A.I.guide us.

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Hello World!

AlphaPlay, the most advanced A.I. system in sports has a voice. Leave the numbers behind.

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Ensure You Know More
Than Your Opponent

AlphaPlay delivers the most simple, precise and personalized insights in the entire industry. Actionable and impactful by game condition, location, event, formation, and more.

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Insights in
Everyday Language

Our world-class generative A.I. delivers insights through conversation in a voice that coaches and players understand and can quickly implement.

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Push
Boundaries

Teams are expected to push boundaries and discover every edge. We do the same.

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Extract Only
What Matters

Complexity is the enemy of focus. AlphaPlay’s technology flips the script. Hear only what matters.

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What is
AlphaPlay?

“Any sufficiently advanced technology
is indistinguishable from magic.”

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Keep Pace
with Innovation

Discover our latest A.I. breakthroughs
and updates from the lab:

Hockey

Football
Global

Football
American

Baseball

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In-Game & Video

Opposition Breakdown: Defensive Vulnerabilities

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In-Game & Video

Opposition Breakdown: Offensive Vulnerabilities

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In-Game & Video

Opposition Breakdown: Special Teams

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Tracking Automated

Player Development

Pre-Match

Practice Optimizations

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Automated Intelligence & Video

External Global Talent

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Soccer Features Graphic

In-Game & Video

Opposition Breakdown: Defensive Network Vulnerabilities

In-Game & Video

Opposition Breakdown: Passing Network Vulnerabilities

Tracking Automated

Player Development

Pre-Match

Practice Optimizations

Automated Intelligence & Video

External Global Talent

Coming Soon...

Penalty Strategies

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In-Game & Video

Opposition Breakdown: Defensive Vulnerabilities

In-Game & Video

Opposition Breakdown: Offensive Vulnerabilities

In-Game & Video

Off-ball Contributions

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Coming Soon...

Player Development: Batting

Coming Soon...

Practice Optimization: Pitchers

Coming Soon...

Scientific Approach to Valuation

Recent Coverage

Who’s talking about us.

Geri Stengel in Forbes

Sports AI: A Game-Changing Partner For Coaches

With the rise of data analytics and artificial intelligence in sports, concerns have been raised about their potential to replace coaches’ intuition and...

May 15, 2024 • 5 min read

Brian Hall - SSAC24 Workshop Talk

FoMO is Real

How Recent Breakthroughs in A.I. are Supercharging Your Opponent

March 2024 • 35 min video

Carlos Pena - SSAC24 Comp. Adv. Talk

Generative A.l.

Strategic Optimization for Teams, Coaches, and Players

March 2024 • 15 min video

Jimmy Golen in AP Sports

Sports Analytics May Be Outnumbered When It Comes To Artificial Intelligence

When it comes to artificial intelligence, the sports analytics crowd may be outnumbered.

Mar. 02, 2024 • 4 min read

Adam Minter in Bloomberg

The Latest Assistant Coach Is an A.I. Chatbot

Sports celebrate human excellence, but now there’s too much data to analyze to determine potential mismatches on game day.

Mar. 16, 2024 • 7 min read

Brian Hall - SSAC23 Comp. Adv. Talk

Win with A.l.

Exposing Winning Strategies in Sports

March 2023 • 22 min video

Generative A.I. has Arrived in Sports

Are you ready?